FIFTY LAB X EXTRAORDINAIRE – FRIENDS FRIES !

On the 18th November, we had the chance to host the guest of FIFTY LAB to eat tasty fries in our store ! It was the occasion to share our experience with the artists, professionnals and curator of the 50LAB FEST.

Since 2019 at Fifty Lab, 20 of the finest alternative festivals of this time curate a lineup filled with the most promising upcoming talent, throughout key locations in the heart of Brussels.

How real are lineups at festivals these days? Do they really present the next musical crush or are they programmed on commercial behalf? In these times of non-stop information and impulses, we crave for customized suggestions that are tailored to our taste. At Fifty Lab, you’re not buying a ticket for a big headliner, you’re buying trust. Trust that you’ll discover the next big thing !

Fifty Lab is the result of the collaboration between the PR agency FiveOh and creative agency KuratedBy.